Goree Architects
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Goree Architects
Goree is a leader in automotive architecture and facility design. The firm brings that same leadership to commercial architecture, interior architecture and design, and brand architecture. We have over 55 years of experience with automotive facilities from design concept through project completion. We work closely with each dealer and the manufacturer to ensure brand compliance and efficient space planning.

Our Commercial Architecture Team is focused on design services and master planning for business owners, property managers, and real estate developers. We have experience from multi-family, mixed-used, and office space to warehouse, manufacturing, and industrial facilities. Our fresh take on corporate design keeps our clients' company culture at the center of our projects.

From new construction, to landlord services and capital improvements we bring a turn-key approach to interior design for both corporate clients and tenant space. Our Brand Architecture Team partners with prestigious corporate brands to manage and develop brand image and identity.
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Goree was founded in 1963 by Fred H. Goree, Jr. under the company name Fred Goree AIA.
Shortly after graduating from Rice University, Fred knew he wanted to open his own firm.
During the 60s, he worked on all types of projects ranging from residential to industrial to retail.
In 1969, he worked on his first automotive project for Sam White Oldsmobile.
Little did he know that was the beginning of a multi-decade journey across the country working on automotive facilities.
The company name changed in the early 2000s to Goree Architects, Inc and then to Goree in 2020 as our offerings expanded and we moved into a new state-of-the-art headquarters.
At Goree, we strive to find not only the best talent but also the best fit for our team.
We are structured as a vertical career path firm.
This means our team members have the opportunity to grow both in their career and also within the firm.
It also means our team members work on projects from start to finish; from design approval to project closeout.
We believe this is the best path for an architect to advance their career.
With over 55 years of experience and thousands of car dealership and automotive projects across the country, Goree is the go-to design firm for automotive facilities.
From some of the largest dealership projects in the world, to smaller facility renovations, our Automotive Architecture Team follows the same proven process to deliver our dealer and auto group clients exceptional results.
Goree designs dealerships for all automotive brands and our latest designs include many one-of-a-kind retail automotive facilities.
The Goree Brand Architecture Team develops and manages custom tailored strategies that define engaging experiences for consumers through the built environment.
Our process focuses on a high return on investment partnering directly with corporate executives for aesthetic and pragmatic facilities.
We understand specificity is paramount to establishing your corporate identity/ brand image and approach every project individually developing creative solutions in a collaborative partnership with our corporate clients.
Driven by investment capital, real estate pro forma, speed to market and construction costs the commercial office building has evolved into a perfect diagram demanding very specific leasing depths, amenities, services, and efficiencies.
Yet, every project is somehow unique and therefore approached on its own terms by finding innovation within other forces such as employee attraction/retention, context, resiliency, and various strategies to enrich the welfare of the people that work within them.
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